Programmatic Blog

ABC UK issues EDAA Trust Seal to Infectious Media

Written by Marketing | Apr 16, 2014 9:50:34 AM

Today, Infectious Media has received the EDAA Trust Seal from independent industry Certification Provider ABC UK, demonstrating their compliance in accordance with the EU Self-Regulatory Programme for Online Behavioural Advertising (OBA).

Earning the Trust Seal is the important last step in the process for Third Parties committed to the self-regulatory programme. The Trust Seal demonstrates compliance and inspires trust in the market.

Dan de Sybel, Head of Technology & Operations at Infectious Media comments:
"We are very proud to have received the EDAA Trust Seal, the certification highlights our commitment to ensuring our trading methods meet the agreed industry standards."

Jan Pitt, Executive Director of Client Services at ABC UK comments:
“We are delighted to issue the EDAA Trust Seal to Infectious Media having provided them with a robust and independent certification service. Through this certification, Infectious Media have demonstrated both their expertise and commitment to working to industry agreed standards. Independent certification helps to raise standards across the industry and will provide Infectious Media’s clients greater confidence in their systems and processes.”