--- title: Programmatic Blog (17) description: Strategic insight from Infectious Media, the leading programmatic thinkers (17) --- [![IM-Kepler-logo](https://news.keplergrp.com/hs-fs/hubfs/IM-Kepler-logo.png?width=1323&name=IM-Kepler-logo.png "IM-Kepler-logo")](https://www.infectiousmedia.com) - [Digital Media Agency](https://www.infectiousmedia.com/digital-media-agency) - [In-housing Consultancy](https://www.infectiousmedia.com/in-house-consultancy) - [Our Technology](https://www.infectiousmedia.com/our-technology) - [Resources](https://info.infectiousmedia.com/resources) - [Blog](https://blog.infectiousmedia.com) - [About Us](https://www.infectiousmedia.com/about-us) - [Careers](https://www.infectiousmedia.com/careers) - [Contact Us](https://www.infectiousmedia.com/contact) - Topics: - [Strategy](https://blog.infectiousmedia.com/tag/strategy) - [Analytics](https://blog.infectiousmedia.com/tag/analytics) - [Technology](https://blog.infectiousmedia.com/tag/technology) - [News](https://blog.infectiousmedia.com/tag/news) # Blog Strategic insight from the leading programmatic thinkers Get monthly programmatic insights into your inbox [![](https://news.keplergrp.com/hubfs/Imported_Blog_Media/infectiousmedia_-s6_io_-1024x145-1024x145.png)](https://news.keplergrp.com/screen6-partnership) #### [Infectious Media partner with Screen6 to bring ‘programmatic everywhere’](https://news.keplergrp.com/screen6-partnership) Infectious Media partner with Screen6 to bring ‘programmatic everywhere’ [Read More](https://news.keplergrp.com/screen6-partnership) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![City-AM-png-570x420.jpg](https://news.keplergrp.com/hubfs/Imported_Blog_Media/City-AM-png-570x420.jpg)](https://news.keplergrp.com/reprogramming-programmatic) #### [Reprogramming programmatic](https://news.keplergrp.com/reprogramming-programmatic) Attila Jakab, Managing Director at Infectious Media, unravels the complexity of the programmatic world, in discussion with City A.M. [Read More](https://news.keplergrp.com/reprogramming-programmatic) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![mediatel-newsline-150x150.jpeg](https://news.keplergrp.com/hubfs/Imported_Blog_Media/mediatel-newsline-150x150.jpeg)](https://news.keplergrp.com/entering-phase-two-of-the-programmatic-revolution) #### [Why we're entering phase two of the programmatic revolution](https://news.keplergrp.com/entering-phase-two-of-the-programmatic-revolution) Programmatic is about to enter a phase of ultra-customisation for brands and for people, writes Infectious Media's Andy Cocker [Read More](https://news.keplergrp.com/entering-phase-two-of-the-programmatic-revolution) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![AdvertisingWeek1.jpg](https://news.keplergrp.com/hubfs/Imported_Blog_Media/AdvertisingWeek1.jpg)](https://news.keplergrp.com/tackling-ad-fraud) #### [Tackling Ad Fraud](https://news.keplergrp.com/tackling-ad-fraud) Tackling Ad Fraud [Read More](https://news.keplergrp.com/tackling-ad-fraud) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![martech.png](https://news.keplergrp.com/hubfs/Imported_Blog_Media/martech.png)](https://news.keplergrp.com/global-media-agency) #### [Are the Days of the Global Media Agency Numbered?](https://news.keplergrp.com/global-media-agency) Infectious Media’s CEO, Martin Kelly, talks with MarTech Advisor about the impact programmatic advertising is having on the traditional ... [Read More](https://news.keplergrp.com/global-media-agency) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![exchangewire-150x150.png](https://news.keplergrp.com/hubfs/Imported_Blog_Media/exchangewire-150x150.png)](https://news.keplergrp.com/keeping-pace-with-tech-evolution) #### [Keeping pace with tech evolution](https://news.keplergrp.com/keeping-pace-with-tech-evolution) Exchange Wire is in conversation with Infectious Media's CEO & Co-Founder, Martin Kelly, regarding the rising potential of programmatic for ... [Read More](https://news.keplergrp.com/keeping-pace-with-tech-evolution) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![](https://news.keplergrp.com/hubfs/Imported_Blog_Media/574.jpg)](https://news.keplergrp.com/ro2k) #### [Reach Out 2 Kids event at Infectious Media](https://news.keplergrp.com/ro2k) Reach Out 2 Kids event at Infectious Media [Read More](https://news.keplergrp.com/ro2k) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![marketing-week-image-150x150.png](https://news.keplergrp.com/hubfs/Imported_Blog_Media/marketing-week-image-150x150.png)](https://news.keplergrp.com/new-programmatic-agency-model) #### [A new agency model for the programmatic age](https://news.keplergrp.com/new-programmatic-agency-model) Infectious Media's Martin Kelly, CEO & Co-founder, discusses with Marketing Week the new programmatic agency model. [Read More](https://news.keplergrp.com/new-programmatic-agency-model) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [![The-Drum-Logo.jpg](https://news.keplergrp.com/hubfs/Imported_Blog_Media/The-Drum-Logo.jpg)](https://news.keplergrp.com/transparency-necessity) #### [Understanding the necessity for transparency.](https://news.keplergrp.com/transparency-necessity) Understanding the necessity for transparency. [Read More](https://news.keplergrp.com/transparency-necessity) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 24, 2017 [![marketing-week-image-150x150.png](https://news.keplergrp.com/hubfs/Imported_Blog_Media/marketing-week-image-150x150.png)](https://news.keplergrp.com/programmatic-is-going-in-house-the-wrong-answer-to-the-right-question) #### [Programmatic: Is going in-house the wrong answer to the right question?](https://news.keplergrp.com/programmatic-is-going-in-house-the-wrong-answer-to-the-right-question) Programmatic: Is going in-house the wrong answer to the right question? [Read More](https://news.keplergrp.com/programmatic-is-going-in-house-the-wrong-answer-to-the-right-question) By: [Marketing](https://news.keplergrp.com/author/marketing), on Jul 13, 2017 [1](https://news.keplergrp.com/page/1) [...](https://news.keplergrp.com/page/12) [15](https://news.keplergrp.com/page/15) [16](https://news.keplergrp.com/page/16) [17](https://news.keplergrp.com/page/17) [18](https://news.keplergrp.com/page/18) [19](https://news.keplergrp.com/page/19) [...](https://news.keplergrp.com/page/22) [33](https://news.keplergrp.com/page/33)   ### Categories - [Analytics (20)](https://news.keplergrp.com/tag/analytics) - [News (49)](https://news.keplergrp.com/tag/news) - [Strategy (71)](https://news.keplergrp.com/tag/strategy) - [Technology (17)](https://news.keplergrp.com/tag/technology) ### Get exclusive programmatic insight Learn how to get more out of programmatic advertising with our monthly newsletter, filled with the most popular content from our blog. Get monthly programmatic insights into your inbox [![IM-Kepler-logo-white](https://news.keplergrp.com/hs-fs/hubfs/IM-Kepler-logo-white.png?width=180&name=IM-Kepler-logo-white.png "IM-Kepler-logo-white")](http://www.infectiousmedia.com) [Consumer Privacy policy](https://www.infectiousmedia.com/end-user-privacy-notice/) [Cookie policy](http://www.infectiousmedia.com/cookie-policy/) [Anti-modern slavery statement](https://www.infectiousmedia.com/anti-modern-slavery-statement/) Copyright 2021