---
title: News | Analytics
description: Analytics | Strategic insights from Kepler, the leading programmatic thinkers.
---

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# News

### Select Topic ![](https://www.campaigncreators.com/hubfs/blog_images/dropdown.svg)

- [Strategy (29)](https://news.keplergrp.com/kepler/tag/strategy)
- [News (16)](https://news.keplergrp.com/kepler/tag/news)
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- [Events (3)](https://news.keplergrp.com/kepler/tag/events)

<https://news.keplergrp.com/kepler/googles-sunsetting-ua.-what-now>

### [Google’s sunsetting UA. What now?](https://news.keplergrp.com/kepler/googles-sunsetting-ua.-what-now)

Google has announced it will replace its current analytics measurement standard – Universal Analytics (UA) – with Google...

[Read More](https://news.keplergrp.com/kepler/googles-sunsetting-ua.-what-now)

<https://news.keplergrp.com/kepler/2021-adtech-predictions>

### [2021 AdTech predictions](https://news.keplergrp.com/kepler/2021-adtech-predictions)

The 5 most critical things to focus on this year Last year will go down as pivotal for AdTech for many reasons. But for both...

[Read More](https://news.keplergrp.com/kepler/2021-adtech-predictions)

<https://news.keplergrp.com/kepler/google-ads-data-hub>

### [Google Ads Data Hub](https://news.keplergrp.com/kepler/google-ads-data-hub)

Why Google’s Ads Data Hub (ADH) could be the answer to advertisers’ attribution and targeting prayers With the media...

[Read More](https://news.keplergrp.com/kepler/google-ads-data-hub)

<https://news.keplergrp.com/kepler/new-augmented-insights-make-it-easier-to-read-the-signals>

### [New Augmented Insights make it easier to read the signals](https://news.keplergrp.com/kepler/new-augmented-insights-make-it-easier-to-read-the-signals)

This past April, we launched Augmented Insights to reduce time to actionable insights by up to 90% and enable Kepler and...

[Read More](https://news.keplergrp.com/kepler/new-augmented-insights-make-it-easier-to-read-the-signals)

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