Programmatic Blog | Martin Kelly (2)

Strategy

With recent IAB research revealing that a majority of brands have created their own internal programmatic teams, Martin Kelly, co-founder ...

By: Martin Kelly, on Jun 1, 2018

Strategy

With the ever-evolving relationship between brand and agency, Infectious Media's CEO, Martin Kelly, explains to AdExchanger how agencies ...

By: Martin Kelly, on May 8, 2018

Strategy

Martin Kelly, CEO & Co-Founder at Infectious Media explains how advertisers should look at building a hybrid model to make their ...

By: Martin Kelly, on Apr 3, 2018

Strategy

Clients have become more discerning & realistic in their selection of agency partners, says Infectious Media CEO & co-founder, Martin Kelly

By: Martin Kelly, on Apr 3, 2018

News

For most start ups, receiving investment is the lifeblood that enables them to not just exist, but grow. But is too much investment a ...

By: Martin Kelly, on Apr 3, 2018

Strategy

Sir Martin Sorrell’s view that advertisers trying to do programmatic in-house will be a short-lived trend is incorrect, argues Infectious ...

By: Martin Kelly, on Apr 5, 2018

Strategy

BradInsight interviewed our CEO and co-founder Martin Kelly on programmatic in 2015, viewability and walled gardens

By: Martin Kelly, on Apr 5, 2018

News

CEO and co-founder Martin Kelly shares his own experiences on how to get past a financial meltdown and thrive when starting a new business

By: Martin Kelly, on Apr 5, 2018

Blog