Programmatic Blog

Strategy

Why corporate morality will define the next step in the evolution of digital marketing

Over the next five years, we expect to see ethics, sustainability, and the morality of media investment become an increasingly central ...

By: James Coulson, on Jul 9, 2021

Technology

DBS Bank reinvents brand campaigns with innovative storytelling and a full-funnel approach

Case study: How DBS reinvents brand campaigns through innovative storytelling and a full-funnel approach

By: Marketing, on Jul 14, 2021

Technology

Reaching European football fans with Facebook in-stream video ads

In this case study we will show you how this UEFA Champions League sponsor reached more than double its forecasted campaign audience with ...

By: Marketing, on May 25, 2021

Strategy

How advertisers can prepare for the iOS14 changes on Facebook Advertising

Facebook’s reaction to iOS 14 changes and the key actions advertisers can take to limit the impact.

By: Jonathan D'Souza-Rauto, on Feb 5, 2021

News

Kepler and Infectious Media Join Forces

Infectious Media, one of the firms that has powered the digital advertising revolution in Europe, is joining Kepler Group, the US-based ...

By: Marketing, on Jan 20, 2021

Strategy

RECORDED WEBINAR: How your brand can Emerge Stronger

In this webinar we show what can be learned from the media strategy of digital native brands who have leapt ahead in their response.

By: Marketing, on May 14, 2020

Strategy

COVID WEBINAR: How advertisers can respond

In this webinar we talk about how advertisers need to adapt to make sure they are still reaching their customers with the right messages.

By: Marketing, on Apr 17, 2020

Strategy

Facebook Attribution

As part of our 'Spotlight On' series, our biddable product lead, Jonathan D'Souza Rauto helps demystify Facebook's Attribution tool, and ...

By: Jonathan D'Souza-Rauto, on Feb 12, 2020

Strategy

The in-housing roadmap to reality

In-housing has become one of the most talked about trends in marketing, and programmatic is at the very heart of the story.

By: James Coulson, on Feb 11, 2020

Technology

Advice on Google's announcement on new privacy tools & cookie controls

The state of digital advertising has reached a tipping point. The days of the cookie, specifically third-party cookies, are numbered.

By: James Coulson, on Jan 20, 2020

Blog

Why corporate morality will define the next step in the evolution of digital marketing

DBS Bank reinvents brand campaigns with innovative storytelling and a full-funnel approach

Reaching European football fans with Facebook in-stream video ads

How advertisers can prepare for the iOS14 changes on Facebook Advertising

Kepler and Infectious Media Join Forces

RECORDED WEBINAR: How your brand can Emerge Stronger

COVID WEBINAR: How advertisers can respond

Facebook Attribution

The in-housing roadmap to reality

Advice on Google's announcement on new privacy tools & cookie controls

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